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Indoor Soccer: Our Business Plan

This article was written by our expert who is surveying the industry and constantly updating the business plan for an indoor soccer facility.

indoor soccer profitability

The indoor soccer industry is experiencing substantial growth, driven by year-round demand and urban population increases.

Understanding the financial foundations of this business—from market size to operating costs—is essential for launching a profitable indoor soccer facility. If you want to dig deeper and learn more, you can download our business plan for an indoor soccer facility. Also, before launching, get all the profit, revenue, and cost breakdowns you need for complete clarity with our indoor soccer facility financial forecast.

Summary

Indoor soccer facilities represent a high-growth business opportunity with market expansion projected at 7.1% annually through 2033.

Success requires strategic planning across facility design, revenue diversification, and operational efficiency to reach profitability within 12-18 months.

Key Metric Typical Range Critical Details
Startup Investment $200,000 - $1,000,000 Includes facility build-out, turf installation, safety equipment, and regulatory compliance costs
Monthly Operating Costs $10,000 - $25,000+ Covers staffing, utilities ($2,000-$5,000), maintenance, insurance ($1,000-$3,000), and marketing
Break-Even Timeline 12-18 months Requires 60-70% field occupancy or 25 regular teams with weekly bookings
Revenue per Team (Monthly) $700 - $1,000 League registration fees form the primary recurring revenue stream
Field Rental Rate (Hourly) $50 - $150 Higher rates during peak evening/weekend hours; discounts for off-peak times
Target Teams Year 1 8-15 teams/month initially, scaling to 20-30+ by year 3 Each team typically has 5-7 players; established facilities reach 200-300 paying players
Profit Margin 43% (industry average) Achieved through diversified revenue streams including leagues, training, events, and ancillary services

Who wrote this content?

The Dojo Business Team

A team of financial experts, consultants, and writers
We're a team of finance experts, consultants, market analysts, and specialized writers dedicated to helping new entrepreneurs launch their businesses. We help you avoid costly mistakes by providing detailed business plans, accurate market studies, and reliable financial forecasts to maximize your chances of success from day one—especially in the indoor soccer facility market.

How we created this content 🔎📝

At Dojo Business, we know the indoor soccer market inside out—we track trends and market dynamics every single day. But we don't just rely on reports and analysis. We talk daily with local experts—entrepreneurs, investors, and key industry players. These direct conversations give us real insights into what's actually happening in the market.
To create this content, we started with our own conversations and observations. But we didn't stop there. To make sure our numbers and data are rock-solid, we also dug into reputable, recognized sources that you'll find listed at the bottom of this article.
You'll also see custom infographics that capture and visualize key trends, making complex information easier to understand and more impactful. We hope you find them helpful! All other illustrations were created in-house and added by hand.
If you think we missed something or could have gone deeper on certain points, let us know—we'll get back to you within 24 hours.

What is the total market size for indoor soccer, and which customer segments drive the most revenue?

The indoor soccer facility market is valued at approximately $1.2-1.5 billion in the United States as of 2025, with strong growth projections continuing through 2033.

Globally, the indoor soccer facility sector is forecast to grow at a CAGR of 7.1% from 2025 to 2033, reaching nearly $10 billion. This growth is fueled by increased urbanization, year-round accessibility, and rising participation rates across all age demographics. Southeast Asia and North America represent particularly high-growth regions due to demographic trends and urban development patterns.

The market breaks down into distinct customer segments with varying revenue potential. Youth leagues (ages 6-17) constitute the largest segment, generating substantial recurring income through seasonal registrations and training programs. Adult recreational players (ages 18-40+) form another major revenue driver, particularly for evening and weekend bookings. Corporate teams represent a high-value segment willing to pay premium rates for team-building events and private rentals.

Youth programs typically generate $500,000 to $2 million annually per facility, while adult leagues contribute comparably. Corporate bookings, though less frequent, command premium pricing of $150-500 per session. Development academies and training clinics create additional recurring revenue streams, with individual coaching sessions priced at $30-100 per hour.

You'll find detailed market insights in our indoor soccer facility business plan, updated every quarter.

How many paying players and teams should an indoor soccer facility expect in the first three years?

A new indoor soccer facility typically attracts 8-15 teams per month in the first year, with each team comprising 5-7 players on average.

During the initial months, expect to build momentum gradually as you establish your brand and community presence. First-year projections generally anticipate 8-15 regular teams booking weekly or bi-weekly sessions. By year two, well-managed facilities in urban areas typically scale to 15-25 teams as word-of-mouth marketing and league reputation grow.

By year three, established facilities in urban metros often reach 20-30+ regular teams and 200-300 paying players. Top-performing venues in high-density areas can exceed these benchmarks, achieving 40+ teams and 400+ individual players. Smaller towns or suburban locations generally see lower thresholds, typically reaching 15-20 teams by year three.

The scaling trajectory depends heavily on location demographics, competitive landscape, and facility quality. Urban centers with strong soccer culture and limited competition see faster growth. Facilities offering diverse programming—youth leagues, adult recreational, corporate events, and training clinics—achieve higher player counts more quickly than single-focus operations.

Existing competitive facilities in major metros often operate at 60-80% capacity during peak hours, hosting 100+ team sessions monthly. Your facility should aim to match or exceed these benchmarks through strategic marketing, flexible scheduling, and superior customer experience.

What are the most profitable revenue streams for an indoor soccer facility?

The most profitable revenue streams for indoor soccer facilities combine recurring league fees with high-margin events and ancillary services.

Revenue Stream Revenue Contribution Key Details
League Registrations 40-50% of total revenue Seasonal team fees of $700-1,000 per team provide predictable recurring income; youth and adult leagues both generate substantial revenue with low incremental costs
Field Rentals 20-30% of total revenue Hourly bookings at $50-150 per hour; premium rates for peak times (evenings/weekends); private and corporate rentals command higher prices
Training & Clinics 10-15% of total revenue Individual coaching ($30-100/hour), group clinics ($400 for half-day with 15 participants), summer camps generate concentrated seasonal revenue
Events & Tournaments 10-15% of total revenue High-margin revenue from registration fees, spectator admissions, and increased concession sales; corporate team-building events particularly profitable
Sponsorships 5-10% of total revenue Endemic sponsors (sports drinks, equipment brands) support infrastructure costs; wall branding and naming rights generate passive income
Café/Concessions 5-10% of total revenue Higher margins in facilities with strong spectator traffic; beverage sales particularly profitable during youth leagues when parents attend
Merchandise/Retail 3-7% of total revenue Pro shop sales of equipment, apparel, and team gear; facilities with shops at entrance points achieve higher sales (up to 30% of revenue in optimal layouts)
Memberships Variable (5-15%) Monthly/annual memberships ($100-300/month) provide steady cash flow; discounted field access and exclusive benefits encourage retention

This is one of the strategies explained in our indoor soccer facility business plan.

What is the estimated startup cost for building or leasing an indoor soccer facility that meets current standards?

The startup investment for an indoor soccer facility typically ranges from $200,000 to $1,000,000, depending on location, size, and amenities.

For a competitive facility, expect to allocate $50,000-150,000 for leasing deposits and initial rent (3-6 months). Professional-grade artificial turf installation costs $20,000-50,000 per field for quality materials that meet safety standards. If constructing a building, steel frame structures designed for indoor soccer typically cost $380,000-560,000 for a 20,000 square foot facility ($19-28 per square foot), plus $3.85-7 per square foot for concrete foundation.

Essential equipment and outfitting includes goals, dasher boards, netting, lighting systems, and HVAC infrastructure. Budget $30,000-80,000 for these components in a standard 2-field facility. Locker rooms, bathrooms, and spectator areas require additional investment of $25,000-75,000 depending on finish quality.

Regulatory compliance costs—including permits, inspections, safety certifications, and insurance setup—typically add $10,000-25,000. Urban locations in high-traffic areas command significantly higher lease rates but offer faster customer acquisition. Suburban locations reduce initial real estate costs but may require larger marketing budgets to attract players.

Additional startup expenses include: point-of-sale systems ($3,000-8,000), scheduling software ($2,000-5,000 annually), initial marketing campaigns ($7,500-15,000), website development ($3,000-10,000), and working capital reserves (20-25% of total budget) to cover 3-6 months of operating expenses before reaching positive cash flow.

business plan futsal

What are the typical monthly operating costs for running an indoor soccer facility?

Monthly operating costs for indoor soccer facilities typically range from $10,000 to $25,000+, with urban locations at the higher end.

Utilities represent a significant ongoing expense, averaging $2,000-5,000 monthly depending on facility size, climate control needs, and local rates. Heating and cooling costs are particularly substantial—maintaining comfortable temperatures year-round in large spaces with high ceilings requires efficient HVAC systems. Electricity for lighting during evening peak hours adds considerably to monthly bills.

Staffing costs typically consume $5,000-15,000 monthly, covering facility managers ($3,000-5,000), front desk/administrative staff ($2,500-4,000), part-time coaches and referees ($2,000-4,000), and maintenance personnel ($1,500-3,000). Facilities with café operations require additional staff budgets of $2,000-4,000 for baristas and food service workers.

Maintenance and cleaning services cost $1,000-3,000 monthly, including regular field upkeep, equipment repairs, and janitorial services. Insurance premiums for liability, property, and equipment coverage run $1,000-3,000 monthly ($12,000-36,000 annually). Marketing expenses should be budgeted at $500-2,000 monthly for digital advertising, community outreach, and promotional materials.

Additional recurring costs include: rent or mortgage payments (highly variable by location, $3,000-15,000+), equipment replacement reserves ($500-1,500), software subscriptions for scheduling and management ($200-500), and miscellaneous supplies and administrative expenses ($500-1,000).

What is the break-even point for an indoor soccer facility, and how many teams are required to reach it?

Indoor soccer facilities typically reach break-even within 12-18 months, requiring 60-70% field occupancy or approximately 25 regular teams playing weekly.

The break-even calculation depends on matching monthly revenue against fixed costs. For a facility with $25,000 in monthly fixed costs (a common benchmark), you need to generate equivalent revenue to break even. This translates to hosting 25-50 events monthly, with teams or individuals paying $500-1,000 for facility usage or league participation.

In practical terms, break-even requires 40-60 hours of field rental per week across your available fields. For a 2-field facility operating 14 hours daily (8 AM to 10 PM), this represents 60-70% utilization during available hours. Peak evening and weekend slots (6-10 PM weekdays, all day Saturday-Sunday) must be fully booked, with off-peak hours achieving 40-50% occupancy.

Using team-based calculations: if each team pays $750 monthly and plays weekly 2-hour sessions, you need 25-30 teams to generate $18,750-22,500 in league revenue alone. Add field rentals, training sessions, and events to push past the break-even threshold. Facilities charging $100 per hour for field rentals need 200 hours monthly to reach $20,000 in rental revenue.

The timeline to break-even varies by market conditions. Urban facilities in high-demand areas with limited competition often reach break-even in 9-12 months. Suburban locations or markets with significant competition may require 18-24 months. Facilities that diversify revenue streams—combining leagues, rentals, training, events, and ancillary services—reach profitability faster than single-focus operations.

We cover this exact topic in the indoor soccer facility business plan.

How competitive is the indoor soccer market, and how many facilities typically operate in a given area?

The competitive landscape for indoor soccer facilities varies significantly by region, with urban markets hosting 3-8 direct competitors while suburban areas may have 1-3 facilities.

Major metropolitan areas with populations exceeding 500,000 typically support multiple indoor soccer facilities. These include standalone soccer domes, multipurpose sports arenas, and recreational complexes offering indoor fields. Direct competitors are facilities specifically designed for soccer, while indirect competition comes from outdoor pitches, multipurpose gyms, and community recreation centers.

Market leadership is determined by facility quality, location accessibility, programming diversity, and community engagement. Modern, well-located venues with 2-3 professional fields, robust league calendars, and strong school/club partnerships dominate their markets. Facilities near major highways or central urban locations capture larger market shares due to convenient access for players.

In saturated markets, differentiation becomes critical. Successful facilities distinguish themselves through: specialized training programs (goalkeeper clinics, technical skills development), superior amenities (viewing areas, café, pro shop), flexible scheduling systems, and competitive pricing structures. Facilities offering unique formats like small-sided games (5v5, 6v6) or modular field configurations that maximize space utilization gain competitive advantages.

New entrants should conduct thorough competitive analysis, identifying gaps in service offerings, underserved customer segments, or geographic areas lacking quality facilities. Markets with strong youth soccer participation but limited indoor options present prime opportunities. Corporate-focused facilities in business districts can carve profitable niches by targeting team-building events and lunchtime leagues.

business plan indoor soccer facility

What pricing models work best for indoor soccer facilities?

The most successful indoor soccer facilities use hybrid pricing models combining league registrations, hourly rentals, and membership packages.

  • League Registration Model: Seasonal team fees of $700-800 per team for 8-10 game sessions provide predictable recurring revenue. Youth leagues typically charge $600-800 per season, while adult competitive leagues command $800-1,000. This model ensures consistent booking patterns and simplifies scheduling.
  • Hourly Rental Pricing: Field rentals at $50-150 per hour cater to casual players, practice sessions, and one-time bookings. Implement dynamic pricing: $50-75 for off-peak daytime hours (weekday mornings/early afternoons), $100-125 for regular hours, and $125-150 for premium evening/weekend slots. This maximizes revenue across all time periods.
  • Membership Packages: Monthly memberships at $100-300 offer unlimited or discounted field access, priority booking, and additional amenities. Annual memberships ($1,000-3,000) provide upfront cash flow and ensure long-term customer commitment. Individual memberships ($40-100 annually) create baseline recurring revenue.
  • Per-Game Drop-In Rates: Charge $10-25 per person for pick-up games or drop-in sessions. This attracts casual players and fills off-peak hours without requiring team commitments. Implement punch cards (10 sessions for $150-200) to encourage repeat visits.
  • Package Discounts: Offer 10-session packages at 15-20% discounts ($500 for $550-600 value), encouraging prepayment and commitment. Corporate packages for team-building events ($500-2,000) should include field time, equipment, and optional coaching or catering.

The optimal pricing strategy combines these models to capture different customer segments. Core revenue comes from league registrations (40-50%), supplemented by hourly rentals (25-30%), memberships (15-20%), and per-game fees (5-10%). Adjust pricing based on local market rates, facility quality, and competitive positioning.

What facility design and space requirements are needed to remain competitive?

Competitive indoor soccer facilities require 2-3 modular fields, comprehensive amenities, and flexible layouts that maximize revenue potential per square foot.

The core playing area should accommodate multiple field configurations. Standard layouts include: one large 7v7 field (165' x 98') divisible into two 5v5 pitches (82' x 52' each), or dedicated 5v5/6v6 fields with dasher board walls and netting. Minimum ceiling height of 20 feet is essential, with 25-30 feet preferred for proper ball trajectory. Modular field systems with quick-change configurations allow rapid transitions between formats, maximizing utilization.

Essential supporting spaces include: 2-4 locker rooms (250-400 sq ft each) with showers and secure storage; referee changing area (100-150 sq ft); public restrooms meeting ADA compliance; spectator viewing areas with seating for 50-150 people; reception/administrative office (200-300 sq ft); and maintenance/storage rooms (300-500 sq ft) for equipment and supplies.

Revenue-enhancing amenities significantly improve profitability. A café or concession stand (300-500 sq ft) generates additional income during games when parents and spectators are present. A pro shop (200-400 sq ft) positioned at the facility entrance—making it unavoidable for entering players—can contribute 5-30% of total revenue. Meeting or party rooms (500-800 sq ft) enable birthday parties, corporate events, and team gatherings.

Total facility size typically ranges from 15,000-30,000 square feet for a competitive 2-3 field operation. Smaller urban facilities (10,000-15,000 sq ft) focus on single modular fields with minimal amenities, while suburban complexes (25,000-40,000 sq ft) offer multiple fields and extensive support facilities. The key is maximizing field utilization—more playing surfaces means more simultaneous games and higher revenue per hour.

It's a key part of what we outline in the indoor soccer facility business plan.

What marketing channels and partnerships are most effective for attracting players?

The most effective marketing strategy for indoor soccer facilities combines digital advertising, school partnerships, and community engagement to build consistent player pipelines.

Digital marketing channels deliver the highest ROI for player acquisition. Targeted social media advertising on Facebook and Instagram reaches local players aged 18-45, while youth-focused campaigns target parents of children aged 6-17. Budget $500-1,500 monthly for paid social campaigns highlighting facility features, league schedules, and promotional offers. Google Ads targeting "indoor soccer near me" and related local searches capture high-intent customers actively seeking facilities.

School and youth organization partnerships create sustainable player pipelines. Establish relationships with: elementary and middle schools for PE programs and after-school leagues; travel soccer clubs seeking indoor training space during winter months; and youth sports organizations needing year-round facilities. Offer introductory clinics, discounted team rates, or facility tours to demonstrate value and build relationships.

Corporate partnerships drive off-peak utilization and premium-priced bookings. Target local businesses for: lunchtime leagues and after-work recreational play; team-building events and corporate tournaments; wellness program partnerships offering employees discounted access. Corporate clients pay premium rates and fill traditionally slow daytime hours.

Community engagement builds long-term brand loyalty. Host free community events, sponsor local youth teams, participate in community fairs and sports expos, and maintain active presence at local soccer games. Email marketing to existing customers with league updates, promotional offers, and new program announcements maintains engagement and encourages referrals.

Referral programs incentivize word-of-mouth growth. Offer existing players $25-50 credits for referring new teams or league participants. Team captain programs providing free memberships or discounted rates for recruiting full teams accelerate league growth. Online booking platforms with integrated marketing automation streamline customer acquisition and retention.

business plan indoor soccer facility

What staffing structure is necessary to operate an indoor soccer facility efficiently?

Efficient indoor soccer facility operations require 1-2 full-time managers, 3-5 part-time coaches/referees, administrative support, and maintenance staff.

Position Staffing Level Responsibilities & Compensation
Facility Manager 1 full-time Oversees all operations, manages staff, handles vendor relationships, develops league schedules, and ensures customer satisfaction. Salary: $40,000-65,000 annually. This role is critical for maintaining operational efficiency and driving revenue growth.
Assistant Manager/Program Director 1 full-time (optional for larger facilities) Manages league operations, coordinates training programs, handles customer inquiries, and supervises part-time staff. Salary: $35,000-50,000 annually. Essential for facilities exceeding 25 teams or offering diverse programming.
Front Desk/Administrative Staff 2-3 part-time Manages bookings, handles payments, greets customers, and provides facility information. Coverage needed during all operating hours, particularly evenings and weekends. Hourly rate: $15-22. Total monthly cost: $2,500-4,000.
Coaches/Trainers 3-5 part-time, seasonal Leads training clinics, youth academies, and skill development sessions. Often hired on contract basis based on program enrollment. Rate: $25-50 per hour or $30-100 per session. Monthly cost varies by programming: $2,000-5,000.
Referees 3-8 part-time Officiates league games and tournaments. Hired on per-game basis, typically $25-50 per game. Monthly cost: $1,500-3,000 depending on league schedule intensity. Can be reduced if teams provide their own officials.
Maintenance/Janitorial 1-2 part-time or contracted Daily cleaning, field maintenance, equipment repair, and facility upkeep. Part-time staff ($15-20/hour) or contracted services ($1,000-3,000 monthly). Essential for maintaining professional standards and player safety.
Café/Concession Staff 2-3 part-time (if applicable) Manages food and beverage service during peak hours. Hourly rate: $15-20 plus potential tips. Monthly cost: $2,000-4,000. Only necessary if facility includes food service operations.

Total monthly staffing costs typically range from $8,000-20,000 depending on facility size and service offerings. Optimize costs by: cross-training employees for multiple roles, using scheduling software to match staff levels to demand, hiring coaches only during active programming periods, and contracting specialized services like janitorial rather than hiring full-time staff.

What are the most pressing risks for indoor soccer facilities, and how should they be mitigated?

The most pressing risks for indoor soccer facilities include seasonal demand fluctuations, injury liability, market saturation, and equipment maintenance costs.

Seasonal demand shifts represent a significant revenue risk. Indoor soccer demand peaks during fall and winter when outdoor play is limited, while summer months see 20-40% revenue declines as players move to outdoor fields. Mitigate this through: summer youth camps and clinics capturing vacation-period demand; corporate events and team-building programs filling weekday daytime slots; discounted off-peak pricing (15-25% reductions) to maintain summer occupancy; and diversified programming including futsal tournaments, training academies, and social leagues.

Injury liability poses substantial financial and legal risks. Player injuries from collisions, falls, or equipment failures can result in costly lawsuits and insurance claims. Essential mitigation strategies include: comprehensive general liability insurance ($12,000-36,000 annually) with coverage limits of $1-2 million; player waivers and clear facility rules reducing legal exposure; regular safety inspections and maintenance logs documenting diligence; and high-quality equipment meeting current safety standards. Additional medical incident insurance and umbrella policies provide extra protection.

Market saturation occurs when too many facilities compete for limited customer base. New entrants in already-served markets face intense price competition and struggle to achieve profitable occupancy. Mitigate through: thorough market research before launching, identifying underserved geographic areas or customer segments; differentiation via specialized programming (youth academies, goalkeeper training, women's leagues); superior customer experience and facility quality; and strategic partnerships with schools, clubs, and corporate clients creating exclusive booking arrangements.

Equipment and facility maintenance costs can unexpectedly spike. Turf replacement every 8-10 years costs $20,000-50,000 per field. HVAC system failures, roof repairs, and dasher board replacements create sudden capital requirements. Mitigate by: establishing maintenance reserve funds (3-5% of monthly revenue); implementing preventive maintenance schedules reducing emergency repairs; negotiating equipment warranties and service contracts; and planning capital improvements during low-demand periods when facility closures have minimal revenue impact.

Additional risks include: staff turnover disrupting operations (mitigate through competitive compensation and training programs); technology failures affecting booking systems (maintain backup systems and processes); and changing regulations requiring facility modifications (stay informed on safety standards and maintain compliance buffers). Advanced booking systems and payment automation reduce cash flow volatility, while diversified revenue streams protect against any single source failing.

Get expert guidance and actionable steps inside our indoor soccer facility business plan.

Conclusion

This article is for informational purposes only and should not be considered financial advice. Readers are encouraged to consult with a qualified professional before making any investment decisions. We accept no liability for any actions taken based on the information provided.

Sources

  1. Growth Market Reports - Indoor Soccer Facility Market
  2. SportsKey - Marketing Strategies for Indoor Soccer Facilities
  3. Dojo Business - Indoor Soccer Profitability Guide
  4. Dojo Business - How Profitable is an Indoor Soccer Facility
  5. RunSwift - Indoor Sports Facility Profitability
  6. EZFacility - Indoor Soccer Profitability Playbook
  7. IBISWorld - Indoor Sports Facilities Management Industry
  8. WSB Sport - Indoor Soccer Revenue with Modular Fields
  9. WSB Sport - Indoor Soccer Field Dimensions and Planning
  10. Dojo Business - Indoor Soccer Facility Startup Costs
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